Just like every other things that require planning, something can go wrong regardless of how meticulous you are as an event planner. Your job is to make sure everything runs smoothly right, from the preparation phase to the end of the event. You have probably done you best to avoid mistakes, but it does not…
Facing problems to run events and don’t have ideas on how to manage them? Let’s discover the essential skills to be a successful and an absolute perfectionist event planner! Be Versatile and Flexible: Flexibility and versatility are about being able to move freely and confidently from work to work, from task to task, from role…
Whether you’re organizing a big international meeting, a fundraising event for your NGO or a startup party, finding a sponsor is one of the top promotional activities you have to consider while planning your event. Sponsors can help you reducing the overall costs of the event, increasing the number of attendees and improving the user experience….
When planning an event, it is easy to get overly busy by the clutters of logistics, venue decorations, catering choices, and basically everything listed on your event management software. More than anybody else, an event planner understands that the process of building attendees base needs to have a good head start. Preparation has always been…
Video has become the most powerful marketing tool on the Internet for any purpose including event promotion. Compared to conventional media such as newspapers or text-based advertisements, video is more engaging and able to deliver much more information. Take explainer videos for examples; instead of using lengthy texts and a number of images to explain…
Those who have extensive experience with the world of corporate event planning know just how much it takes to organize and execute a great event. We took it upon ourselves to distil this knowledge into 10 commandments that every event planner must follow. Make no mistake, these are much more than tips or well-meant advice;…
Even though the concept of inbound marketing is fairly simple – offer high-quality content that draws the attention of prospects and turn them into customers – many attempts at its execution fail short in one way or another. Why? Because marketers find themselves lost in the sea of overly complicated strategies, obscure tips, and blatant…
Facebook has turned from a simple way to converse with colleagues into the most powerful online marketing tool for business. It continuously grows by adding more features, and currently it already offers quite a lot of business or event-specific functions, such as pages for groups and charities. Apart from being a popular service for users…
The importance of events as an integral part of a marketing campaign is hard to deny: they can drive leads for sales, help you establish professional partnerships and create a personal connection with audiences and clients. The difficult part is justifying the associated expenses and measuring the event effectiveness. It is paramount to come up…
Anyone know that startups are widespread common realities all over the world. The existence of all these entities only means one thing: a startup party is almost everywhere! If you have launched your own startup, you know the importance of these parties, since they can be a unique occasion for your brand to be known and get your name…
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